Jenn Kunz's Adobe Analytics Beacon Parser v1

January 2024: I'm working on a new version (currently barely in beta)- if you have thoughts about features, please reach out to me on Slack, Twitter, BlueSky, or LinkedIn.

There are a few known bugs with the current version, which hasn't had any major changes since 2016. The biggest problem is that periods are turned into dashes in dimension values. I know why this is happening, but I'm putting my efforts into building the new parser rather than fixing this one. Sorry, and thanks for your patience.

Enter beacon string (GET url or POST request):

Display Options

Column Options

Show Variable parameters (default).

Show Variable friendly names when known.

Show Variable descriptions when known.

Show corresponding "s" variables where applicable.

Only Show Fields Relevant to Reporting.

Highlight values in older beacons that don't match the current beacon.

Show data quality notes where applicable (currently only applies to character limitations).

Enter your Web Services Credentials

Your API Username and Shared Secret can be found under Account Information in the Web Service section of Adobe Analytics. For more information, see the developer connection.

Your Web Services API UserName:

Your Web Services API Secret:

Remember my API credentials for future sessions.

Enter your Web Services Credentials

Choose the report suite you'd like to use for identifying your custom variables: